Latest News

MODERN TROUSSEAU TRUNK SHOW

Friday, August 13th & Saturday, August 14th

In honor of our opening weekend, we want to invite you to join us for our Modern Trousseau Trunk Show on Friday August 13th & Saturday, August 14th. This Trunk Show will be featuring the “Best of” Modern Trousseau. Don’t miss it!
Please call or email for an appointment
904.352.3309
To view the entire collection please visit http://www.moderntrousseau.com/.

Please enjoy 10% off the collection during the event.

{Peek & Preview} Trunk Show

The White Magnolia, along with Luxe Wedding Lounge will be hosting a special {Peek & Preview} Trunk Show on Saturday, August 7th from 10-6. Be the first to see what Jacksonville’s newest bridal boutique has to offer. We will be holding a drawing for a $500 gift certificate, so be sure to stop by and enter to win. Come by and view the elegant designer gowns and even try a few on…. We look forward to seeing you!

A gorgeous new addition to the collection this week from Modern Trousseau. Meet Autumn… she is an irresistible alencon lace gown accompanied with a matching embellished belt, lace trimmed veil, and covered buttons down her back. This relaxed mermaid fit is stunning on so many different types of brides.

*Photos compliments of the Charlottesville Wedding Blog

New Arrivals

Dresses are arriving daily! Here is a little sneak peek….

Jim Hjelm

Blush by JLM Couture

Paris Romance

WALLIS, one of Modern Trousseau’s favorites of Fall 2010, is featured in this fabulous Paris photoshoot done by Robert and Kathleen Photography…..


Hello world!

Welcome to WordPress. This is your first post. Edit or delete it, then start blogging!

Modern Trousseau featured on Style Me Pretty

Check out Style Me Pretty’s Fashion Highlights from yesterday…. They have some of the new Modern Tousseau dresses featured, which you can expect to see this fall at The White Magnolia! Check out SMP’s Fashion Lookbook to view the entire new collection.

NYC Bridal Market- Day 2

Day 2 started with hopping a cab to the upper 50’s to catch a morning appointment with Anne Barge. Anne’s new designs range from fun, flirty trumpets to airy, lace ball gowns. Once thing’s for sure, Anne understands how the southern bride thinks. Being from Atlanta and a proud graduate of UGA, she has a strong appreciation for southern charm & class. Her designs are frequently inspired by classic fashion icons of the 1950’s, like Jacqueline Kennedy and Audrey Hepburn. Each gown possesses something incredibly unique that gives it loads of personality. Like this fabulous polka dot dress with the bow tied sash…. a dream come true for the ultimate preppy bride!

Next it was on to the JLM Couture showroom where I had the opportunity to view the new Jim Hjelm & Blush collections. This season, belts have been the newest, hottest trend in wedding fashion & for good reason! Dressing up your gown with a fabulous jeweled or colored belt can give your wedding day look that extra wow factor you may be after. Check out this gorgeous jeweled belt showcased on a gown from the newest Jim Hjelm collection.

Here are some fabulous finds from the new Blush collection. Check out this romantic cotton lace gown which retails at an extremely affordable price!

Can’t wait to go back to NYC in the fall to do it all again! Hope you enjoyed :)

NYC Bridal Market- Day 1

There’s nothing like the city in the springtime…..And a few weeks ago I had the distinct pleasure of meeting with some of the top designers in the industry at New York City’s Bridal Market. Each designer showed off their fabulous new collections and showed the world what’s in store for brides this coming fall. The weekend was filled with viewing collection after collection, all of which exhibited the most intricate and detailed of designs.
Day 1, I traveled up to the Garment District to Judd Waddell’s showroom. Judd’s designs wowed me with their simple elegance and stood true to his design philosophy: “notice the woman first, the dress second.” I love Judd’s jeweled accents & broaches, along with his diamond jeweled buttons. They give each dress the perfect hint of glamour. Here were some of my favorites:

Next, it was on to the Modern Trousseau showroom where the girls & designer Callie Tein welcomed me with open arms & champagne. They were absolutely fabulous! Along with their new collection….. From romantic lace to edgy ball gowns, you can’t go wrong with this collection!



More to come with the latest from Anne Barge & Jim Hjelm…..

Welcome!

Jacksonville’s newest bridal boutique coming Fall 2010 to San Marco. Keep checking in for updates on store progress & grand opening events!